We have a dynamic team of happy, experienced & results driven Telemarketers.

Our strong, yet warm approach ensures we get your message across.

Our services include:.

• Lead generation
• Data Validation
• Market Research
• Database building
• Seminar and Exhibition Invites
• Reseller/Partner/Channel expansion

We have substantial experience with a wide variety of companies within the IT sector, ranging from NASDAQ listed software vendors to SME targeted ISP's and VAR's

Lead generation

Do your sales team usually generate their own leads or cold call? How much better would they perform if they had a diary full of pre-qualified sales appointments and leads ready to follow up every week?

We offer Business to business lead generation carried out by experienced agents trained to get past the receptionist, establish opportunities, qualify prospects and handle objections.

You will have a dedicated account manager who will, pro-actively develop your pipeline to maximise campaign effectiveness.

The key to success is to understand that return on investment for both appointment setting and sales lead generation is driven by quality, not raw numbers.

Well qualified leads with the correct decision maker at the correct time will leverage your sales team and give them with a huge productivity boost. Poorly qualified leads and appointments, at any price, are an expensive waste of time.

Channel Expansion

Increasingly, IT and Services based companies are delivering their solutions via partners.

Quite a few companies need to expand this channel to reach more customers.

Recently, a NASDAQ listed company entered the UK market. They established quite a few channel partners. They were not very active. Thereafter we were brought in to revive the channel by getting new partners and getting leads for the existing channel. This lead to this company getting more market share in the education market.

Database Cleaning and Database Validation

In a year 23% of data will become outdated or redundant.
Job changes are increasing every year and business databases quickly become useless unless data is cleaned and validated.

Is your prospect or client database up to date?

Our data validation and data cleaning services can convert your database into a powerful marketing tool, updating contact details and cleaning address data; acquiring hard to find information or tracking down the budget holders for your products and services. Database cleansing on the phone delivers quick, accurate, comprehensive results and retrieves information from contacts that other methods cannot.

Market Research

Telephone market research provides up to date and accurate information about your customers or prospects. Our team has the skills and experience to accurately profile your customer database or provide business to business market research into new areas.

Buying patterns and hard to find decision maker names are just two areas where business to business market research conducted on the phone generates unbeatable return on investment. Quality Market research often forms the base of a structured lead generation campaigns.

Novacheck is able to devise and carry out a highly targeted market research campaign which generates appointments and sales leads through a number of steps, starting with old, unqualified data.

Seminar Campaign/attendees

We have a client who is one of the largest multimedia providers in the world. This can be a big solution sale, ranging from £5000 to £millions and is sold to the largest companies in the UK. For this kind of solution, the sales consultants are best utilised in front of customers and closing deals. However, managing the pipeline of business and sales prospects, including cold calling was something that was being asked of them, and hence reducing their effective time selling to customers.

The requirement was to maximise the effectiveness of their sales people through employing Novacheck to undertake the following:

- Build a marketing database from scratch to support direct marketing activities
- Generate attendees for 2 breakfast briefings a per quarter.

The breakfast briefings were used to facilitate face to face interaction between the sales consultants and the prospects. This gave them a significant boost along the sales process and hence shortening the time to order.

So we got on the phone and started getting up to date contacts in their target market. Once this database had been established, it was much simpler to target contacts with the appropriate messages. This resulted in some extremely high calibre contacts being invited, registering and subsequently attending the breakfast briefings.

In total, Novacheck generated 250 attendees for the events over the 2 briefings, with 130 actually attending.

In addition to these tangible results, the client also ended up with a database of over 3,500 contacts involved in Multimedia delivery - a database that is simply not available for commercial purchase anywhere. This is now being used as the springboard for a number of direct marketing related activities.